News Release: Parmida Home Opening December 10

August 1, 2011

The Meadows Announces Three New Stores;

Parmida Home Opening December 10

LAKE SAINT LOUIS, Mo. – The Meadows at Lake Saint Louis shopping center announces the opening of  of Parmida Home that will complement over 35 upscale retailers and eateries already found at The Meadows.

The new Parmida Home store, its first store in St. Louis, will occupy approximately 9,200 square feet on the south side of The Meadows next to BC’s Kitchen. Parmida Home is sweeping the nation as an emerging retailer for your home, life & style by providing an expansive selection of furniture, décor, kitchen, bath & entertaining accessories. “We are very excited to open our Home Lifestyle store in the Lake Saint Louis area. Our store features at home luxuries for entertaining guests, social gatherings, or enjoying gourmet tea with neighbors at home,” Parmida Marketing Director Siotha Vest said. “We are confident our brand will be the first choice for customers looking for gifts, furniture & décor for their social events at home.” Parmida Home, based in McKinney, Texas, is a boutique of high-end home living and entertainment merchandise ranging from furniture and dinnerware to gourmet chocolate and cheese. Parmida Home has eight locations in six different states.

The Meadows at Lake Saint Louis is located at the intersection of US Highway 40/61 and Lake Saint Louis Boulevard. It is owned, leased and managed by Davis Street Land Company in partnership with Bruce Johnston, a lifetime resident of St. Louis with more than 25 years of retail real estate experience.

Evanston, Illinois-based Davis Street land Company is a privately-held real estate company focused on the ownership and development of upscale specialty and lifestyle centers. In addition to its two Missouri properties, Plaza Frontenac, in St. Louis, and The Meadows at Lake Saint Louis, in Lake Saint Louis, MO, the principals of the company are also responsible for the development and ownership of unique retail properties such as The Mall at Green Hills in Nashville, Tennessee and The Gardens On El Paseo and El Paseo Village in Palm Desert, California. For more information, visit their website at www.dslandco.com. For more information on the Meadows at Lake Saint Louis visit www.themeadowsatlsl.com.